The TikTok Pixel is a tracking snippet that can be integrated into your website to monitor visitor behavior. These engagement signals are subsequently delivered to TikTok's client side, providing TikTok with insight into how users interact with your site for attribution and auditing purposes. For an advanced solution of data tracking, you can also try using TikTok Event API for Advanced Tracking.
The TikTok Event API Tracking is a powerful tool that allows advertisers to take their tracking capabilities to the next level. By implementing TikTok Event API Tracking for advanced conversion tracking, advertisers can gain valuable insights and optimize their ad campaigns for maximum ROI.