Tag: <span>Conversion API</span>

TikTok Error Handling: The Developer Guide

TikTok Error Handling: The Powerful Developer Guide

The TikTok application programming interface (API) enables developers to connect with the TikTok platform. It makes it easy to create applications that can interact with TikTok's content and functionalities.  The API enables apps to get public TikTok content, such as videos and user profiles. This means that apps can display TikTok videos or information about TikTok users. Developers can use APIs to set up their applications to submit material directly to TikTok. It assists users who transfer material from other apps onto their TikTok accounts.  You can use the API to examine data and determine how well your content is performing. For example, determining how many people viewed a video. The TikTok API makes this feasible.  The TikTok API provides tools for data analysis. Developers may monitor how well their material performs on TikTok, such as how many people saw a video. Although TikTok provides helpful guidance for configuring and working with the API, dealing with error codes is perplexing. Using the TikTok API efficiently and controlling problems can help you construct powerful TikTok-compatible applications.
Facebook Conversion API: The Guidebook

Facebook Conversion API: The Guidebook (Step-by-step integration of Shopify with WordPress)

The Facebook Pixel is an extremely useful tool for tracking company data on Facebook. Unfortunately, its efficacy has declined in recent years. But all is not lost, due to Facebook conversion API. The Facebook conversion API is another tool in your Facebook data toolkit that works with the Facebook pixel to guarantee you acquire all of the data you require. Together, they enable you to accurately track, attribute, and improve your Facebook marketing success. What is the issue with the pixel?  Ad blockers, cookie blockers, and other masking techniques have started to reduce the amount of data the pixel receives. And now, Apple's iOS 14 upgrade makes it even more difficult to track data using the pixel. The iOS 14 upgrade significantly limits the usage of cookies for tracking on Apple mobile devices. As a result, the pixel will provide you with far less information on how iOS users interact with your business. You may be unaware that someone has clicked through from Facebook to your website. Do not panic. Continue reading to learn how to use the Facebook conversion API to preserve data, assign attributions, and target users. Before moving any further, we should learn about certain basic terms which will be used in this blog.
Facebook CAPI

Maximizing Conversions: A Complete Walkthrough of Facebook CAPI

The Facebook Conversion API (CAPI) is an important tool for tracking data in Facebook ads. It offers a more accurate and reliable solution compared to traditional tracking methods. By using the Meta Conversions API, businesses can improve the accuracy of their data and attribution modeling. This can help them optimize their campaigns better and get more value from their ad spend.

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We are experts in Tags and Tracking Services. With experience in eCommerce and Custom Conversion tracking, Server Side Tagging, and Data tracking to help you get the advantage of ACCURATE data for better decision making. With more than 6 years of experience, We have already delivered more than 500 projects.