Server Side Tracking

Pinterest Ads Metrics: Analyze and Optimize Your Campaigns Pinterest Analytics helps you understand the overall performance of Pinterest Ad. It shows you what paid and organic published content are of customer’s interest on Pinterest. You get a proper insight from Pinterest Analytics that can help you enhance your decision making and customize your content. Like, if you are getting the maximum impression through mobile then you can optimize your website for mobile. Likewise, if you find that a certain product is driving business the you can decide upon featuring that product in more pins.

Pinterest Ads Metrics: Analyze and Optimize Your Campaigns

Pinterest Analytics helps you understand the overall performance of Pinterest Ads. It shows you what paid and organic published content are of customer interest on Pinterest.You get a proper insight from Pinterest Analytics that can help you enhance your decision making and customize your content. Like, if you are getting the maximum impression through mobile then you can optimize your website for mobile. Likewise, if you find that a certain product is driving business the you can decide upon featuring that product in more pins.
Facebook Conversion API The Facebook Conversions API (CAPI), originally known as the Facebook Server-Side API, was created to assist businesses in providing targeted advertising experiences to clients while also maintaining data privacy. Because FB CAPI does not rely on browser cookies, it is ready for a cookie-free future. Many browsers now block third-party cookies by default, there are ad and cookie blocker add-ons for most browsers, and even Apple, with the iOS 14 upgrade, has tightened the leash on data collected from their customers. CAPI is an excellent answer to this issue. Businesses can track conversions even if users’ cookies are restricted or disabled. It also delivers more precise and dependable conversion data than cookies.

A Brief study on Facebook Conversion API (CAPI)

The Facebook Conversion API (CAPI), originally known as the Facebook Server-Side API, was created to assist businesses in providing targeted advertising experiences to clients while also maintaining data privacy. Because FB CAPI does not rely on browser cookies, it is ready for a cookie-free future.Many browsers now block third-party cookies by default, there are ad and cookie blocker add-ons for most browsers, and even Apple, with the iOS 14 upgrade, has tightened the leash on data collected from their customers.CAPI is an excellent answer to this issue. Businesses can track conversions even if users' cookies are restricted or disabled. It also delivers more precise and dependable conversion data than cookies.
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About Us

We are experts in Tags and Tracking Services. With experience in eCommerce and Custom Conversion tracking, Server Side Tagging, and Data tracking to help you get the advantage of ACCURATE data for better decision making. With more than 6 years of experience, We have already delivered more than 500 projects.