Blogs

Google Ads Conversion Tracking & its Metrics

Google Ads conversion tracking is a powerful tool that allows you to measure the effectiveness of your advertising campaigns by tracking specific actions that users take on your website after clicking on your ads. Setting up conversion tracking provides valuable data that helps you understand which ads, keywords, and campaigns are driving desired user actions, such as purchases, sign-ups, or form submissions.

How to check Facebook Conversion API Working correctly or not?

How to check Facebook Conversion API is configured correctly or not?

Hmm not sure, then Let’s check it now. I have made an easy way solution that Even a Non-Technical person can check and make sure of.

Releted TagsAdBlock Facebook Facebook CAPI Facebook Conversion API - CAPI Facebook Event Manager

Why E-Commerce Shopping Store Sales Data never Match with Analytics?

Yes, It is the untold truth that E-Commerce Shopping Store ( like Shopify, Woocommerce, etc.) sales data and Conversion Tracking Platforms (CTF) (Like – Google Ads & Analytics, Facebook Pixel, etc.) will never match 100%. let’s explore some situations & conditions where such a thing takes place.

Releted TagsFacebook Facebook CAPI Facebook Pixel Google Ads Google Analytics Google Analytics 4

FAQ – Google Ads Conversion Tracking

Conversion tracking is a free tool that shows you what happens after a customer interacts with your ads – whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app.

Releted TagsE-Commerce Google Ads Google Ads campaign Google Ads Conversion Tracking

Google Analytics goals - funnel visualization

Learn about the important Goals in Google Analytics

Goals measure how well your site fulfils your target objectives. A goal represents a completed activity, called a conversion, that contributes to the success of your business. Examples of goals include making a purchase (for an eCommerce site) or submitting a contact information form (for a marketing or lead generation site).

Releted TagsCustom Conversion Goals Google Analytics

Blogs

Google Ads Conversion Tracking & its Metrics

How to check Facebook Conversion API is configured correctly or not?

Why E-Commerce Shopping Store Sales Data never Match with Analytics?

FAQ – Google Ads Conversion Tracking

Learn about the important Goals in Google Analytics

GA4 Product Variant Tracking: How to Measure Size, Color and SKU Performance

Conversion Tracking in Incognito Mode: What Breaks & How to Fix

How to Track Conversions Between Main Domain and Subdomain (GA4 & GTM Guide)

How Incorrect Transaction IDs Create Duplicate Purchase Data in GA4 (And How to Fix It)