Google Analytics

Google Analytics 4 Basic & Analytical Study. The best time to learn about Google Analytics 4 is now, as Universal Analytics is being phased out gradually. GA4 is a fully redesigned platform as compared to earlier iterations. New steps to configure, new data model, new interface, new tag template in Google Tag Manager, etc.

Google Analytics 4 Basic & Analytical Study

The best time to learn about Google Analytics 4 is now, as Universal Analytics is being phased out gradually. GA4 is a fully redesigned platform as compared to earlier iterations. New steps to configure, new data model, new interface, new tag template in Google Tag Manager, etc.

Releted TagsGA4 Google Analytics Google Analytics 4 Google Tag Manager Universal Analytics

Google Analytics 4 Tracking, Why E-Commerce Shopping Store Sales Data never Match with Analytics?

Why E-Commerce Shopping Store Sales Data never Match with Analytics?

Yes, It is the untold truth that E-Commerce Shopping Store ( like Shopify, Woocommerce, etc.) sales data and Conversion Tracking Platforms (CTF) (Like – Google Ads & Analytics, Facebook Pixel, etc.) will never match 100%. let’s explore some situations & conditions where such a thing takes place.

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Google Analytics goals - funnel visualization

Learn about the important Goals in Google Analytics

Goals measure how well your site fulfils your target objectives. A goal represents a completed activity, called a conversion, that contributes to the success of your business. Examples of goals include making a purchase (for an eCommerce site) or submitting a contact information form (for a marketing or lead generation site).

Releted TagsCustom Conversion Goals Google Analytics